KA
FI
Vietnamese Filter
Blonde · Medium · Dark

Balanced. Aromatic. Smooth. Coffee that doesn't need to hide behind milk — sourced direct from Vietnam, served daily in Türkiye.

↓ Scroll to brew

GOOD COFFEE IS NOT A LUXURY ✦IT IS AN EXPERIENCE ✦SOURCED DIRECT FROM VIETNAM ✦EST. 2025 ✦GOOD COFFEE IS NOT A LUXURY ✦IT IS AN EXPERIENCE ✦SOURCED DIRECT FROM VIETNAM ✦EST. 2025 ✦GOOD COFFEE IS NOT A LUXURY ✦IT IS AN EXPERIENCE ✦SOURCED DIRECT FROM VIETNAM ✦EST. 2025 ✦GOOD COFFEE IS NOT A LUXURY ✦IT IS AN EXPERIENCE ✦SOURCED DIRECT FROM VIETNAM ✦EST. 2025 ✦

01 / Origin

It started
during a summer
in Vietnam.
Where coffee
isn't a habit —
it's a moment.

Even the simplest filter coffee was balanced, aromatic, smooth. Not burnt. Not harsh. Just good on its own.

Back in Türkiye we drink a lot of coffee, but we don't always enjoy it. Most cups are masked with milk to hide the taste. Coffee becomes a habit — rarely an experience.

02 / The Lineup

Three roasts.
One philosophy.

Blonde roast

01 · Vietnamese Filter

Blonde

Body
Light
Notes
Honey · Almond · Citrus peel
Medium roast

02 · Vietnamese Filter

Medium

Body
Balanced
Notes
Cocoa · Hazelnut · Brown sugar
Dark roast

03 · Vietnamese Filter

Dark

Body
Bold
Notes
Dark chocolate · Tobacco · Black cardamom
NOT A LUXURY · NOT A LUXURY · NOT A LUXURY
AN EXPERIENCE · AN EXPERIENCE · AN EXPERIENCE

Why we exist

Good coffee is not
a luxury.
It is an experience.

Our goal is not to reinvent coffee. Our goal is to restore it to where it belongs — a small, meaningful moment of quality in your day. And everyone deserves that.

KAFI

03 / The Ritual

Four steps.
Three minutes.
One quiet moment.

01
Grind
Medium-coarse. Like raw sugar.
02
Bloom
30g coffee. 60g water at 92°C. Wait 30s.
03
Brew
Slow pour. 3 minutes total. Don't rush it.
04
Sip
Black first. Always. Then decide.

04 / The Bridge

A team across
two coffee cultures.

We're a cross-border team. Sourcing and operations at origin in Vietnam — brand, partnerships and PR in Türkiye. Built close to the bean and close to the cup.

Duong
Hồ Chí Minh
Co-Founder
Sourcing · Origin Ops
Ata
Hồ Chí Minh
Co-Founder
Strategy · Supplier Comms
Lara
İstanbul
Co-Founder
TR Ops · Brand · PR